Links that matter.
Link building without PBNs or shortcuts.

An editorial link is earned through the relevance and value of the content: for example, when a journalist cites a study or a publication points to an original resource. A paid link means paying directly for placement and must be flagged appropriately for Google. We build editorial links through outreach, Digital PR and quality content.

The number of links depends on the package: Starter (EUR 3,500/month) includes 5-8 links with DR 35+, Growth (EUR 7,500/month) 12-18 links with DR 45+, and Authority (EUR 15,000/month) 20-30 links, including tier-1 coverage in publications of the Forbes or Business Insider class, with DR 70+. Every link comes with a 12-month guarantee.

Disavow is the process through which we tell Google to ignore certain links, for example spam, toxic links or links coming from old PBNs. As part of off-page SEO optimisation we analyse whether such risks exist, especially for sites with a black-hat history, negative SEO attacks or older profiles with links from PBNs and link farms. The backlink profile audit and Disavow, when necessary, are included in all retainers.

Yes. We offer a 12-month guarantee from the moment each link is earned. If a link disappears, the publication deletes the article, the page is redirected or the link is switched to nofollow, we replace it free of charge with a link of equal or higher DR. We monitor the links monthly through Ahrefs Alerts.

Yes, but we have clear criteria. For crypto we run specialised outreach to relevant publications in the DeFi, blockchain and Web3 space. In gambling we work only with operators licensed in the EU or the UK and use exclusively white-hat tactics, including industry publications, review sites and sports publications. For CBD/cannabis we only accept legal products and markets where their promotion is permitted. We do not work with the adult industry.

Digital PR means creating original content (studies, surveys or data-driven materials) and promoting it to journalists in order to earn editorial coverage and natural links in publications with DR 60-90+. Through guest posting we publish relevant articles on niche sites and blogs with DR 40-70, linking to your site. In the link building strategy we combine them to build a diverse, relevant and sustainable backlink profile.

We track the main indicators monthly: Domain Rating (DR) in Ahrefs, the number of new referring domains, organic traffic trends in GA4 and GSC, and keyword movements in the Top 10 through Semrush. We also analyse secondary indicators such as brand mentions in Brand24, share of voice against competitors and conversions assisted by organic traffic.

A quality link comes from a site relevant to your industry, with authority, real traffic and a healthy link profile. We also analyse the editorial context, the placement of the link and the relevance of the page, not just metrics such as DR. A good link has to make sense both for Google and for the user.

Yes. In SEO, relevant links contribute to building authority and can support organic visibility, alongside content and technical optimisation. For GEO, link building and Digital PR can strengthen brand presence and its association with certain topics through mentions and credible external sources.

Quality. Dozens of backlinks from irrelevant sites or sites created purely for link building can be worth less than a handful of editorial links earned from relevant, authoritative sources. That is why we prioritise relevance, domain quality and editorial context over link volume.