PPC Agency
obsessed with ROAS.
We manage over €8M in media spend each year. Average 5.2× ROAS on eCommerce, -42% CPA on B2B lead gen. No minimum retainer, no surprises.
What makes us different
PPC isn't about how many clicks you get. It's about how much you earn after media spend. Here's what we do differently.
Server-side tracking from day 1
We set up GA4 + Conversions API + Enhanced Conversions before launching any campaign. iOS 17+ and ad blockers are no longer a problem.
Data-driven attribution
We look at assisted conversions, not just last click. Full-funnel decisions, not vanity metrics.
Test small, scale aggressively
We validate hypotheses with €200-500 and scale only what works. Never “let it run for 2 weeks” on dead campaigns.
Weekly creative refresh
On Meta and TikTok fatigue hits in 7-10 days. We produce 8-15 new creatives/month in-house.
Landing page audit included
The most effective PPC optimisation lives on the landing page. Technical + UX audit is part of the package.
Transparent reporting
Looker Studio dashboard with 24/7 access. See exactly what was spent, where and at what ROAS.
What we actually deliver
Google Ads Management
Search, Performance Max, Shopping, YouTube, Discovery, Demand Gen. Premier Partner.
Meta Ads (FB + Instagram)
Conversions, Catalog, Lead Gen, Reels Ads. Business Partner with beta access.
TikTok Ads
Spark Ads, Video Performance, TikTok Shop. Specialised in the 18-35 audience.
LinkedIn Ads
B2B lead gen. ABM, Conversation Ads, sponsored content. For SaaS, agencies, B2B.
Bing / Microsoft Ads
For senior audiences and desktop-heavy B2B. Average CPC 30-50% lower.
Programmatic & Display
DV360, omni-channel retargeting, video display. For brand awareness at scale.
Landing page optimisation
Technical + UX audit + A/B testing. Without a good landing page, PPC burns money.
Tracking & Analytics
GA4, server-side, Conversions API, Enhanced Conversions, GTM. Full setup.
Transparent reporting
24/7 Looker Studio + weekly video report + monthly strategic sync.
Indicative rates
“From” prices – the final quote is set after the brief and the free audit. No surprises, no long-term minimum retainer.
PPC Starter
1 channel (usually Google or Meta), media budget €1,500-€5,000/month.
- ✓1 advertising channel
- ✓Initial tracking setup
- ✓Max 3 active campaigns
- ✓Weekly optimisation
- ✓Bi-weekly report
- ✓Email support
PPC Growth
2-3 channels, media budget €5k-€30k/month. Most popular for eCom.
- ✓Up to 3 channels
- ✓Server-side tracking setup
- ✓Creative production (4 variants/month)
- ✓Landing page optimisation
- ✓Looker Studio dashboard
- ✓Weekly sync
- ✓Priority support (4h)
- ✓Dedicated account manager
PPC Enterprise
Omni-channel setup, €30k+/month budget, multi-region.
- ✓Unlimited channels
- ✓Full Conversions API + sGTM
- ✓Creative production (12+/month)
- ✓Multi-region campaigns
- ✓MMM (media mix modeling)
- ✓2h response SLA
- ✓Dedicated senior specialist
- ✓Quarterly business review
Our process,
from 0 to positive ROAS
Discovery & Setup
Access to existing accounts, technical audit, GA4/sGTM check, baseline metrics. We define clear KPIs and targets.
Strategy & Launch
Account structure, budget allocation, creative brief, first campaigns live. Tracking validated end-to-end.
Optimize
Search term cleanup, negative keywords, audience refinement. First data-driven decisions (kill / scale).
Scale
We scale what works 2-3× with ROAS protection. Expansion to new channels if budget allows. Continuous creative refresh.
Sustain & Innovate
Ongoing optimisation plus constant testing of new features (AI bidding, value-based bidding). Quarterly business review.
FAQ
Want a free audit
of your PPC accounts?
Free audit in 48h. We show you 3 immediate opportunities for your business, whether we end up working together or not.